So you would expect public opinion to be in support of his latest accolade, which he won at the 9th British Animation Awards in London this week. He's featured in books, TV shows and has had many teddy bears, toys and collectibles made, yet I was shocked to find outcry from some members of the public who criticised the win.
But why? Most arguments seem to centre around the fact that although Paddington Bear is iconic, he perhaps does not have the glamour of some of the other competitors. Characters such as Super Ted, Bagpuss, The Clangers, Mr Benn, Dangermouse and Postman Pat were all nominated alongside the lovable bear. All were hits in their day, with Postman Pat still clinging on to children's TV. All popular candidates for the award, but none so worthy as the great bear himself.
The best thing about Paddington, when compared to many of the animations we have today, is that he was not commercialised into an advertising machine. Yes, you could buy your very own Paddington Bear, but you did not see his face or logo printed on nappies to bananas like you do with more modern characters. Peppa Pig may have popular appeal, but if she was not advertised everywhere, would you know her?
The British public of today want a shiny star. Over the last few decades, it has been apparent that to succeed in children's TV, you need money and you need publicity. Similar to the celebrities of the real world, the concept is the same. Which is why so many of the characters of yesterday have left our screens, headed for the history books.
Pictures Courtesy of Wikipedia/ The Jourknow